You don't need a full-time marketing department to have great marketing. You need someone who understands your business, knows how to make ideas happen, and can help you figure out what actually makes sense. That's where BC Connection comes in.

Hi, I'm Beth.
I've spent more than 20 years working in marketing, communications, branding, digital and print—helping businesses take ideas from “We should probably do something about this” to “Okay, this is exactly what we needed.”

I've worked across a variety of industries and marketing environments, managing everything from websites and email campaigns to social media, print materials, product marketing, branding, content and larger marketing projects.

Over the years, I've learned that good marketing isn't about doing everything. It's about doing the right things for your business. That's why I started BC Connection.

I wanted to bring the experience and strategic thinking of a professional marketing department to small businesses and entrepreneurs without the cost and commitment of hiring one full-time.

More than a service provider.
I don't believe you should have to come to me with everything figured out. Maybe you know you need a new website, but you're not sure what it should say.

Maybe your marketing feels scattered and you need someone to help you figure out where to focus.

Maybe you have a great idea but don't have the time or the marketing experience to bring it to life.

Or maybe you simply need someone you can call when a marketing project lands on your plate.

You don't have to know exactly what you need before you reach out. We'll talk about your business, your goals and what you're trying to accomplish. Then I'll help you figure out what makes sense.

What I bring to the table
Strategy + execution: I can help you figure out what you should be doing and then actually help you get it done.

Digital + print: From websites and email to business cards, brochures and other marketing materials, I understand how all of the pieces need to work together.

Big-picture thinking: Marketing doesn't happen in a vacuum. Your website, messaging, social media, branding and marketing materials should all feel like they're coming from the same business.

Real-world experience: I've managed marketing projects, vendors, timelines, budgets, content and campaigns. I know how to take a project from an idea to something that's ready to go.

A practical approach: You don't need more marketing jargon. You need clear ideas, useful solutions and someone who can help you move forward.

Why BC Connection?
Because sometimes you need a marketing department. Just not a full-time one.

BC Connection gives you access to experienced marketing support when you need it whether that's for one project, a specific challenge, or ongoing support. Your business is your priority. I'll help make the marketing part easier.

And when I'm not working ...
You'll probably find me at a hockey rink, on the golf course, or with a good book.

I'm a big believer that the best business relationships are built on being real, communicating well and actually enjoying the people you work with.

So if you're looking for someone who can talk marketing with you without making it complicated, we're probably going to get along just fine.

Let's talk about your business.
You don't have to have a marketing plan before you reach out.

Bring me the idea, the problem, the project or even just the question that's been sitting on your to-do list. We'll figure out the next step together.